Privacy policy
Privacy Policy
Precious Brands Last updated: 15 September 2026
Precious Brands ("we", "us", "our") is committed to protecting your privacy. This policy explains what information our website collects, why, and how it's handled, in line with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).
1. Who we are
Precious Brands is a creative agency based in Kingston-upon-Thames, UK.
Data controller: Precious Brands
Registered address: Unit 4, The Factory, 2 Acre Rd, Kingston upon Thames, KT2 6EF
Contact: info@preciousbrands.co.uk
2. What information we collect
We collect personal information in two ways:
a) Contact form
Our website includes a contact form that allows visitors to send us an email. When you use this form, we collect the information you provide, which may include:
Your name
Your email address
Any message or details you choose to include
This information is sent to us and used only to respond to your enquiry. We do not add you to any mailing list or use it for marketing purposes unless you separately opt in to that.
b) Website analytics
We also use Squarespace's built-in website analytics, which is enabled by default on our hosting platform. This may include:
Pages visited and time spent on the site
General location (typically country or city level, derived from IP address)
Device and browser type
Referral source (e.g. the site or search engine you arrived from)
This information is aggregated and used to understand how visitors use our site — it is not used to identify you personally.
3. Cookies
Squarespace's analytics may use cookies or similar tracking technologies to collect the information above. Squarespace acts as a data processor on our behalf for this purpose.
For full detail on the cookies Squarespace sets and how to control them, see Squarespace's Cookie Policy and Squarespace's Privacy Policy.
You can manage or block cookies at any time through your browser settings. Doing so may affect how some parts of the site display, but will not prevent you from using it.
4. How we use this information
We use the information collected to:
Respond to enquiries submitted through our contact form
Understand how visitors find and use our site
Improve site content, structure, and performance
We do not sell, rent, or share this data with third parties for marketing purposes.
5. Legal basis for processing
Contact form: we process this data on the basis of our legitimate interest in responding to enquiries you have chosen to send us.
Analytics cookies: where non-essential, we rely on your consent (in line with PECR) or our legitimate interest in understanding and improving our website, where applicable.
6. Data retention
Contact form submissions are kept only as long as needed to respond to and resolve your enquiry, after which they are deleted.
Analytics data is retained by Squarespace in accordance with their own data retention practices. See Squarespace's privacy policy for details.
7. Your rights
Under UK GDPR, you have the right to:
Request access to personal data we hold about you
Request correction or deletion of your data
Object to or restrict certain processing
Lodge a complaint with the Information Commissioner's Office (ICO)
For requests relating to contact form submissions, email us at info@preciousbrands.co.uk. For requests relating to analytics data, these should be directed to Squarespace via their own privacy channels.
8. Changes to this policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date.
9. Contact us
If you have any questions about this policy, please contact:
Precious Brands Unit 4, The Factory, 2 Acre Rd, Kingston upon Thames, KT2 6EF info@preciousbrands.co.uk
Richard Cann, Director