ROAR Organic

When US-based vitamin-enhanced drink ROAR Organic set out to revamp its packaging system, they approached Precious Brands to create a bold, eye-catching new direction for their range of drinks and vitamin powders. ROAR's mission is to make wellness convenient, effortless and fun — our bottle and pattern designs were built to reflect that mission.

As ROAR has grown, we've continued to design new flavour patterns and develop Point of Sale and promotional materials to match. Our work with the team has since expanded to include content production used across ROAR's marketing and retail channels. With its refreshed packaging, ROAR has expanded rapidly into supermarkets across the US and Canada.

✦ Packaging Design
✦ 3D rendering
✦ Illustration
✦ Print-ready Artwork

A bottle of Roar Organic Strawberry Lemonade on a pink background with a shadow to the right.

Multiple colorful bottles of ROAR Organic drinks arranged in a pattern. The bottles are in flavors like blueberry acai, cucumber watermelon, mango clementine, and Georgia peach, with vibrant labels and blue caps.

Two colorful boxes of ROAR Plus electrolyte supplement sticks, one strawberry watermelon flavor and the other berry lemonade flavor, with several individual sticks floating above the boxes against a bright blue background.

Four bottles of organic flavored beverages from ROAR with different fruit flavors, including mango clementine, peach, blueberry acai, and watermelon, arranged with slices of the respective fruits around them in a bright, colorful setting.

Various Roar Plus electrolyte drink packets and boxes, including Strawberry Watermelon and Berry Lemonade flavors, displayed on a white surface with a light blue background. There is a glass of red liquid to the right.

A bottle of ROAR Organic Dragon Fruit Punch flavored beverage with a purple and white design, black seed patterns, and a teal cap, placed against a purple background.