Black and white portrait of Ciara and Russell Wilson holding the R&C Fragrance bottle, bottle and packaging design by Precious Brands
2021 Pentawards Gold label with a gold pentagon icon and black background, white text reading '2021 Pentawards Gold'.

R&C Fragrance

A fragrance crafted by Russell Wilson and Ciara, stored within two entwined, magnetic, Award-winning fragrance bottles. The R&C Fragrance Duo is a set of two distinct, sultry scents connected by magnets to form a modern sculptural glass bottle (the first of its kind). The scents can be worn by all and don't conform to traditional perfume and cologne gendered notes.

As well as the bottle design, we have directed and produced photoshoots with Ciara and Russel, as well as managing the ongoing social media (instagram and tiktok), marketing strategy and campaigns and still life, social media photography.

✦ Bottle Design
✦ Packaging Design
✦ Art Direction
✦ Campaign Strategy
✦ Social Media Content
✦ Product Photography
✦ Marketing
✦ Social Media

Ciara reclining on a sofa in a black dress, holding the silver R&C Fragrance bottle, bottle and packaging design by Precious Brands
Black and white photo of a man sitting on a draped surface, wearing a dark blazer, dark pants, and shiny shoes, holding a ring and a can, with serious expression and short curly hair.
A woman with long, wavy hair and closed eyes, wearing a gold dress, holding a shiny gold and silver perfume bottle, standing close to a man with curly hair and a black shirt, both with their heads tilted downward, against a neutral background.
A man and woman embracing in a dark setting with red and blue lighting, dressed in stylish attire.
A close-up of a shiny gold modern faucet with a curved design, mounted on a beige surface with soft lighting and a flowing fabric background.
A shiny, modern black and silver robot arm surrounded by flowers, berries, a lime, and a vanilla bean on a dark background.
Two black personal care devices surrounded by flowers, lemon slices, berries, and Himalayan salt on a dark red background.
Aesthetic image of gold-colored cosmetic bottles surrounded by tropical fruit slices, flowers, and herbs on a reflective surface.
Multiple hands of different skin tones holding a shiny, metallic perfume bottle against bare skin.
Multiple black perfume boxes labeled RȻ Harmony, with gold text, arranged on a white surface, casting shadows.
Multiple black perfume boxes labeled 'ROC Intense' on a white background, creating a repeating pattern.

See other PB Projects →

Addison Rae Fragrance

Royalty by Maluma